Annual Report 2017-2018
Message from the Downtown Committee of Syracuse, Inc.
The 2017-2018 fiscal year has been transformative for Downability to look forward. This is why we must continue to advocate town Syracuse. As we celebrate new leadership, new projects, for the Community Grid. As you'll read about on Page 14, the and decisions that our community leaders have made to propel Community Grid lays the best foundation for inclusive growth Downtown Syracuse forward, we're optimistic about where we're opportunities across the board. It will generate more property headed. The activities of our Downtown constituents have held taxes; connect our neighborhoods by improving accessibility; starring roles in the news this year, and the success of our partprovide the least disruptive construction schedule to our businers and constituents has been highlighted in 365+ headlines nesses, employees, residents and visitors; and it's the most fiscally that's at least one story every solution to foster a "To achieve our best future, we need sustainable day! - circulated throughout vibrant urban center. to be engaged. Your commitment our community. To achieve our best future, In the last decade, Downwe all need to be engaged. Your keeps Downtown Syracuse ticking." town Syracuse has seen more commitment keeps Downtown than $662 million of investment activity. Its residential population Syracuse ticking. In the spring, we completed our analysis of has increased 77%. Right now, 3,600 people call Downtown their our Downtown Constituent Survey, and 572 of you shared your home. thoughts with us. We learned how you use Downtown and where Meanwhile, Downtown also continues to grow its presence as you spend your time, and what you'd like to see us prioritize to a commercial and office center, as the cultural landscape helps meet Downtown's growing needs. extend its vibrancy through the evenings and weekends. We learned that during the workweek, your favorite activities Early this year, Famous Artists and The Redhouse Arts Center are dining, visiting coffee shops and bakeries, grabbing drinks with moved to adjacent corners of Jefferson and Salina Streets, joining friends, and enjoying Downtown's array of arts and cultural events. the Landmark Theatre and nearby Civic Center to create the start On the weekends, outdoor festivals and concerts, dining, attendof Downtown's "Theater District." The Oncenter, in the Convening arts and cultural events and meeting for cocktails, draw you tion District, continues to welcome 500 new bowlers daily. It's Downtown. estimated the U.S. Bowling Congress Open Championships has The quality of the "Downtown Syracuse Experience" received a brought Downtown 40,000+ new visitors, delivering a $70 million strong endorsement when we learned that 93% of our survey reeconomic boost to the city center. spondents are comfortable recommending Downtown to a friend. Downtown leads the City of Syracuse and Onondaga County in The survey also shed light on how we can support Downtown's property tax production, accounting for 1.6% of land in Syracuse continued growth; 43% of responses focused and .13% of county land, but producing 9.5% and 1.3% of the on a desire to expand retail offerings, while city's and county's property tax revenue, respectively. To further 37% of responses recommended integrating put this into perspective, this is the equivalent of one person doaffordable housing into the market. ing the work of ten employees! Intuitively, we know that a strong, Although the survey period has ended, we thriving Downtown is good for the region - and thanks to this always enjoy hearing from you, and welcome tax data analysis, we can quantify this as well. The analysis also your feedback. We hope you'll reach out to us helped illustrate the negative impact that the Interstate 81 viadirectly, or follow us on social media. duct has on depressing property tax values between Downtown Thank you for your continued support, Syracuse and University Hill. interest and contributions to Downtown Similar to the way our community rallied to save the abanSyracuse. Let's never lose sight of the fact that doned Hotel Syracuse, or how the vision of Armory Square today's collaborative efforts create tomorrow's pioneers set the foundation for today's incredible growth, the opportunities. decision around what to do with I-81 hinges on our community's
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Merike L. Treier, Executive Director
. If I had to pick just one word to sum up the 2017-2018 fiscal year, I’d use “Engaged.” As I reflect back, I’m struck by the level of engagement emanating from our Downtown community. Engagement has come in the form of physical investments, visible in the changes of our landscape and number of new businesses and residents. This engagement also comes in the form of social investments, undertaken when members of our community see that their personal involvement leaves an impact and will result in a stronger, more vibrant community. As I look ahead to the exciting things planned in 2018-2019, I am confident this level of engagement will continue to grow. Downtown’s location, with its vibrant retail atmosphere and access to restaurants, parks and other amenities, has made it the most desirable address in the city from both a residential and employee perspective. Whether it’s taking a selfie on the 17th floor of State Tower (Page 5), interacting with a streetscape that has eyes (Page 6), or following the adventures of our seasonal staff members, Dash and Dot (Page 7), it’s clear that people want to be engaged… and they can’t wait to share their favorite “Downtown moments.” Even celebrities take notice! It seems like Downtown Syracuse has seen more celebrity visits this year than ever before. Comedian Jerry Seinfeld was spotted at Apizza Regionale earlier this month, and Grammy-Award winning artist Sam Smith graciously posed with fans at Pastabilities and Urban Outfitters when he was in town in April! The buzz is palpable proof people want to be here, in Downtown Syracuse. What happens in our city center influences the region. Engagement with our Downtown community is important to us. In analyzing the results of the 2017 Downtown Constituent Survey, it was exciting to see that nearly 600 of you provided feedback and insights to helps us measure the impact of services. One of the most positive endorsements we received was when you ranked all of our programs and services as either a high or medium priority, letting us know that you recognize the value in what our team provides towards our mission of Downtown’s revitalization. Many of you shared that maintaining a welcoming streetscape and addressing vacant spaces with new office and retail tenants should be high on our priority lists. We want you to know, as we continue to evolve our services to fulfill your Downtown wishlists, that these (and more!) are priorities. In 2018, we grew our network and introduced four new groups of partners to the Downtown Committee of Syracuse, each charged with a very important piece of the puzzle. Our Communications committee will broaden the audience for messaging and engagement through a hyperfocus on strategies to inform the community and government about Downtown news and activities. The Business/City Partnerships committee is tasked with ensuring Downtown Syracuse remains a competitive location for investment; it will take a deep dive into opportunities to maintain and enhance Downtown’s economic vitality. The Livability committee is focused on improving the vibrancy, accessibility and quality experiences that residents, employees and visitors have in Downtown Syracuse. And, the Security Liaison committee will work to address any safety concerns in a proactive way. Their focus is on providing information that promotes overall safety and perceptions, while enhancing Downtown's overall quality of life. It is the shared vision for progress that’s responsible for the incredible amount of investment underway. Through your commitments and contributions, we’ve already accomplished so much! We can’t wait to see what’s next as we continue to share the stories of progress.
James V. Breuer, Chairman
The Downtown Committee of Syracuse, Inc. undertakes programs to improve Downtown’s image, strengthen its economic base, increase its attractiveness, and assure that it’s clean, safe, and accessible. Below is a snapshot of our activities for the time-period noted above.
COMMUNICATIONS
PUBLIC SPACE
330 62
* 62 Days of Snowfall Nov- April season
HANGING
FLOWER BASKETS
DAYS OF
CLEAR SIDEWALK ASSISTANCE
PROVIDED
1,437 BAGS OF
5,398
3,597
8,150
34
8,634
116
That’s 79,035 gallons!
192
GRAFFITTI
TAGS
STORIES
10,228
HOURS
BROCHURES
OF PATROL
DISTRIBUTED
PROGRAMMATIC
GRANT DOLLARS
SECURED
$305,810 ECONOMIC DEVELOPMENT
519
REAL ESTATE ASSISTS PROVIDED
PROPERTY IMPROVEMENT
GRANT DOLLARS
SECURED
$470,000
591
STATS & INFO
REQUESTS FILLED
TOP 3 INQUIRIES:
INCENITVES & FUNDING COMMERCIAL REAL ESTATE PROPERTY PACKAGES
75 SPEAKING ENGAGEMENTS
107
EARNED MEDIA
REMOVED
4,195
• • •
FOLLOWERS
SUBSCRIBERS
LITTER
REMOVED
SOCIAL MEDIA
662
BUSINESSES
PROMOTED IN E-BLASTS
ENGAGEMENT BUSINESSES ENGAGED IN DOWNTOWN COMMITTEE EVENTS & ACTIVITIES
327
2,665
PEOPLE ENGAGED IN DOWNTOWN COMMITTEE CONTESTS
154,916
PEOPLE ATTENDING
DOWNTOWN COMMITTEE EVENTS
1,046
VOLUNTEERS & SURVEY RESPONDENTS ENGAGEMENT NEWS & EVENTS NEWSLETTER
OPEN RATE
30%
COMPLIMENTS RECEIVED
The Downtown Committee is your source for information about Downtown Syracuse. Services are provided for all located in - or looking to locate to Downtown Syracuse.
The Downtown Committee of Syracuse, Inc. 115 West Fayette Street Syracuse, NY 13202
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Signature Events: 2017-2018 Fiscal Year Downtown Farmers Market Every Tuesday, Mid-June through Mid-October
Rain or shine, Clinton Square is the place to be every Tuesday from 7 am to 3 pm when the Downtown Farmers Market is in season. The Market offers access to fresh, locally-grown fruits, vegetables, flowers, baked goods, meat, eggs and more. Starring dozens of the region’s best farmers and produce dealers, The Market also promotes wellness and healthy living through partnerships with the Food Bank of Central New York and the Onondaga County Public Library. A grant through CNY Arts allowed The Market to introduce a "Lunchtime Live Music Series" every other week during the 2017 season. Subscribe to the weekly Downtown Farmers Market newsletter to keep up with Market news. It's emailed every Monday afternoon during the Market season.
Syracuse Arts & Crafts Festival July 28 - 30, 2017
The 47th Annual AmeriCU Syracuse Arts & Crafts Festival presented a spectacular showcase of 165 of the country’s most talented artists, craftspeople and entertainers. It’s estimated that the family-friendly festival drew 50,000 people to Columbus Circle throughout its three-day run. The Arts & Crafts festival is one of the anchor events of ArtsWeek, a collaboration among arts and cultural organizations designed to celebrate the visual and performing arts throughout Downtown Syracuse. Financial support for the festival comes from AmeriCU Credit Union and an Arts in CNY grant from Senator John A. DeFrancisco.
Progress Breakfast Series: Destination Downtown October 2017 & March 2018
Syracuse Style Fashion Show September 14, 2017
Nearly 100 men, women and child models walked an 80-foot runway in the Landmark Theatre’s balcony lobby to showcase a diverse array of fashion, styles, jewelry and eyewear that can all be found right here in Downtown Syracuse. Designs by 14 Downtown retail stores were featured. Behind the scenes, four Downtown hair salons provided hair and makeup for the models. Syracuse Style is a partnership between the Downtown Committee and Syracuse Fashion Week.
During the 2017-2018 fiscal year, the Downtown Committee partnered with Mower to present a breakfast series themed around Downtown Syracuse as a destination, and how activities happening in the center of the city influence the region. In October 2017, 175 guests listened as three presenters, Kathie Morris (The Changing Room), Vance Lederman (Syracuse Crunch) and John Stage (Dinosaur Bar-B-Que) discussed how their areas of expertise – retail, sports tourism and cuisine, respectively – attract visitors to Downtown Syracuse. In March 2018, a sold-out crowd of 300 guests heard perspective from City of Syracuse Mayor Ben Walsh. Samara Hannah (Redhouse Arts Center) shared how the Redhouse's move to Downtown transformed City Center, and Jim Fox (O'Brien & Gere) spoke about how OBG's 2010 move raised Downtown's profile as a collaborative destination for additional corporate headquarters. The Progress Breakfast Series was designed to celebrate the forward-thinking and progress that has fueled recent redevelopment in Downtown Syracuse. After breakfast, unique to this event, presenters mingle with attendees in a personal networking setting.
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Downtown Dining Weeks February 15 - February 28, 2018
As the epicenter of high-quality, independently owned cuisine, Downtown Syracuse delivers flavor, and the 14th annual serving of Downtown Dining Weeks returned with more momentum than ever before. For the first time in the program’s history, Dining Weeks expanded to include lunch. Keeping with tradition, 35 restaurants served three course dinner offerings for $25 (or less!), and 21 restaurants offered three course lunches for $10 (or less!). In total, 40 restaurants – an all-time record – participated in Downtown Dining Weeks, presented by Visions Federal Credit Union. Also new to the 2018 edition, the Downtown Committee partnered with the Food Bank of Central New York. On the two Fridays that fell during the promotion, diners had opportunities to donate to the Food Bank by filling out a pledge card at their table. Downtown Syracuse hotels also participated by offering a special “Sleep Over Package,” where hotel guests received discounted room rates, free parking and their choice of a $25 room credit, or the hotel making a $25 donation to the Food Bank. Patrons received discounted parking by bringing a non-perishable food item (to be donated to the Food Bank) to four downtown parking facilities managed by Syracuse Parking Services. An estimated 45,000 people attended the 2018 edition of Downtown Dining Weeks.
Earth Day Community Clean-Up April 21, 2018
375 people turned out to give Downtown Syracuse’s gateways a spring cleaning for the annual Earth Day Clean-Up. Downtown Committee staff supplied gloves and trash bags, and outfitted volunteers with green t-shirts. Through partnerships with Peppino’s Neapolitan and Liehs & Steigerwald, volunteers were treated to lunch following the event. The Earth Day Clean-Up has grown significantly since its inception more than 35 years ago. The clean-up attracts regular attendees, including families, groups of friends and colleagues. In more recent years, the event has caught the attention of Downtown Syracuse businesses and organizations. This year, AXA, Arcadis Engineering, BlueRock Energy, The Central New York Community Foundation, O’Brien & Gere, Sutherland Global Services, VIP Structures, and the Downtown YMCA all had a presence at the Clean-Up.
The Central New York Community Foundation (pictured above) and VIP Structures (pictured left) were two of about a dozen Downtown organizations represented during the 2018 Earth Day Clean-Up.
Downtown Living Tour May 19, 2018
1,792 people attended the 12th Annual Downtown Living Tour, presented by the Downtown Committee and the City of Syracuse. Tour-goers walked through nine unique stops located in and around Downtown Syracuse, including luxury lofts, apartments and townhouses. They even got to see the largest apartment in Downtown Syracuse, clocking in at 4,000 square feet! Historic renovations and special opportunities to see transformation in action were two themes that tour-goers experienced.
State Tower was the first official stop along the 2018 Downtown Living Tour. Tourists experienced Pioneer Companies’ $41 million historic renovation up close, exploring units on the 17th, 11th and 9th floors. They were also treated to stunning views of the city skyline from two rooftop terraces.
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Engagement & Interaction Downtown Syracuse is the most desired address in the city from a residential and workplace viewpoint. The soaring residential demographic - now 3,600 residents strong and climbing - has extended Downtown’s life well into the evenings and weekends. And, with Downtown’s walkability, convenient access to restaurants, parks, and vibrant retail atmosphere, it has attracted 29,000 people to call it their workplace home as well. Social opportunities to engage with Downtown Syracuse prevail throughout every sector and season.
Art in the Windows Expands, Attracts New Attention
The 2017-2018 fiscal year saw the unveiling of the second, third and fourth rounds of the Downtown Committee’s Art in the Windows program, which showcases available storefronts as future retail opportunities while highlighting the talents of local artists. In February 2018, Art in the Windows helped enliven East Water Street. At the Renaud Wicks Building (252 East Water Street), nine photographs by artist Marc Safran depict dynamic images of performers connected to Syracuse. Next door, the Falker Building (246-248 East Water Street) features two interactive visuals best seen after dark. The Downtown Committee matches jury-selected artwork with downtown property owners interested in enlivening their street-level storefronts to create a more active pedestrian experience. The temporary artwork installations promote the spaces, activate Downtown’s streetscape by generating new foot traffic, and expand the visual arts audience. In 2017-2018, Art in the Windows was funded by the Central New York Community Foundation and Tomorrow’s Neighborhoods Today (TNT – Downtown). Pictured to the right, the Falker Building (246-248 East Water Street) features two large interactive visuals best seen after dark. At the street-level, any movement – the bend of an arm or a side-step – creates a collage of dancing colors in real time. On the second-floor, moving eyes seen in two large bay windows keep watch over the street. The Falker Building’s display is a pilot project for artist Lorne Covington, who has been selected to light a large-scale project coming soon to Times Square.
Downtown Coffee Break Brews Camaraderie
The Downtown Committee and Cafe Kubal partnered to “brew” up a celebration to show their appreciation for Downtown's employees, presenting a free hour-long Coffee Break, inviting employees to step away from the “daily grind,” and treat themselves to free coffee and a snack in Hanover Square. Attendees were encouraged to bring their business cards to enter free drawings for gifts and prizes donated by Downtown businesses. The Coffee Break coincided with the final day of the 2017 Downtown Farmers Market season.
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The 2017 Downtown Coffee Break drew about 500 attendees. Stay tuned! An exciting Employee Appreciation Week is planned for Downtown's 29,000 employees in September 2018.
Wednesday Walk Series Takes Steps To a Healthier Syracuse
Wednesday Walk, a partnership between the Downtown Committee and other health-minded organizations throughout the Downtown community, encourages exercise through exploration and education about all of the unique amenities that Downtown Syracuse has to offer. The 2017 series featured eleven lunchtime and evening walks, exploring nature, roof-tops, public art and more! The Wednesday Walk Series begins in June and continues through October.
A June 2017 Wednesday Walk focused on public art examples throughout Downtown Syracuse. In the photos above, Wednesday Walkers admire several examples of public art at the Everson Museum of Art.
Celebrating the Holidays in Downtown Syracuse
Downtown Syracuse is certainly a magical place to spend the holidays. It's where timeless, cherished memories are relived, and where new holiday traditions are established.
Holidays in the City, December 16 & 17, 2017
The Downtown Committee partnered with Advance Media New York for the first-ever Holidays in the City experience, recognizing Downtown as a special setting to spend the season. Highlights from the weekend included "photo opps" with real reindeer in Hanover Square, as well as with a giant Ice Palace on Downtown’s southern-most end. In The Galleries, a "Smart Santa" experience – where children had Santa read their minds regarding their wishlists – wowed families.
Walking in a Window Wonderland
A record 1,498 people cast their votes for their favorite window displays in the second annual holiday window-decorating contest. 30 Downtown businesses got into the spirit of the season, transforming their groundfloor windows into spectacular displays. The Window Wonderland Contest is part of the Art in the Windows program, designed to encourage people to further engage with their Downtown surroundings year-round. Participating businesses competed for $850 in awards, made possible through the Central New York Community Foundation.
Kitty Hoyne's Irish Pub & Restaurant took the top prize of $500 with 296 votes for the win! Each window depicted a unique holiday theme.
Dash and Dot, the Downtown Elves, Return
The Downtown Committee welcomed back its seasonal staff members, Dash and Dot. The elves popped into some of the newest Downtown retail shops, restaurants, and even fitness studios during their Downtown Syracuse stay. Of course, they made sure to return to some of their favorite places as well. Keeping with tradition, Downtown Committee social media followers were encouraged to follow the elves and guess where they were each day. All correct guesses received an entry into a weekly contest to win gift certificates from participating Downtown businesses. Dash and Dot, the Downtown Elves, visited 30 places between the day after Thanksgiving and Christmas Eve, December 24. One of their favorite memories was "rocking out" at Ish Guitars on Franklin Street in Armory Square.
Vintage Love placed second, living out its motto, "Peace, Love and Vintage" through festive vintage decor and peace signs.
The Changing Room earned third place in the contest with its heavenly window display.
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Marketing & Communications The Downtown Committee’s Marketing & Communications staff use a series of multimedia forums to communicate that Downtown Syracuse is thriving. Through a variety of mediums, exciting news and events, the department promotes Downtown as the center of the community, and through organizing and planning events to support revitalization efforts, promotes it as a destination. By regularly collaborating with business owners, cultural institutions, individuals and arts organizations, the Marketing & Communications department showcases the diverse array of retail, restaurant and cultural offerings that make Downtown Syracuse a vibrant place to live, work and visit. As your connection headquarters, the team ensures information is easily accessible and communicated to all.
The Website: DowntownSyracuse.com
The Downtown Committee's website is the community's go-to resource for all information related to Downtown Syracuse, including publications detailing retail, restaurant and parking offerings. The website also provides a database of up-to-date business and real estate listings, as well as descriptions of the Downtown Committee's programs.
Electronic Newsletters
31% Open Rate 30% Open Rate
32% Open Rate 29% Open Rate
"This is Our Town" Commercials Continue
Social Media
The Downtown Committee continues to be very active on Facebook, Twitter and Instagram, garnering at least 1,350 new followers across its platforms during the 2017-2018 fiscal year. The community is always encouraged to join the conversation and share their Downtown moments, stories, photos and videos.
Billboards
/Downtown Syracuse
@downtownSYR
downtownsyracuse
Billboard advertising continues to showcase shopping and retail opportunities throughout Downtown Syracuse, as well as serve as a tool to help promote Downtown Committee signature events such as the Syracuse Arts & Crafts Festival every July.
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Each week, 8,600+ subscribers look forward to the Downtown Committee’s electronic News & Events newsletter, which provides a rundown of the events happening throughout Downtown Syracuse during the next week. The newsletter also contains an overview of the most exciting news headlines featuring Downtown stakeholders. Emailed every Thursday afternoon, this newsletter covers items falling in the subsequent Friday-Thursday cycle. At the start of the month, subscribers receive a preview of the Downtown Committee’s upcoming events and/or programs as they relate to an overall “monthly theme" as part of the Monthly Introduction newsletter. Additionally, every Monday from June to mid-October, the Downtown Farmers Market edition of the newsletter is circulated. Finally, every Monday through the holiday season, subscribers receive a special Holiday edition of the News & Events newsletter.
As part of its “Great Stories Begin Downtown” campaign continues, the Downtown Committee continues to run two television commercials highlighting business owners as the heart and soul of the community.
Holiday Commericals
The Downtown Committee introduced new holiday commercials this holiday season, providing glimpses into the seasonal traditions and festive surroundings that Downtown is known for.
Why Downtown Syracuse
Businesses are flocking to Downtown Syracuse to be part of the momentum... Join them! In May 2018, the Downtown Committee introduced a re-vamped version of “Be Downtown Syracuse.” This publication is an overview of market data, designed with prospective retail businesses in mind. “Be Downtown Syracuse” highlights Downtown Syracuse as the Heart of New York State and walks prospective Downtown business owners through the unique characteristics of Downtown’s eight neighborhoods to help them determine which place may be the best fit for their business(es) to prosper. The new guide also includes demographic data, pedestrian counts, visitor data, investment trends and retail gaps. Copies of "Be Downtown Syracuse" may be picked up at the Downtown Committee's office located at 115 West Fayette Street, or accessed online at http://DowntownSyracuse.com.
Think Downtown Syracuse
“Think Downtown Syracuse" is designed with the Downtown office tenant in mind, and serves as a complement to "Be Downtown Syracuse." It highlights Downtown as the center for economic development, dating back to the days when the Erie Canal ran through Clinton Square, and explores why it continues to be an attractive destination for office employees today.
GET INVOLVED Join the conversation and be in the know • Sign up to receive the Downtown Committee's
electronic newsletters by sending a note to mail@DowntownSyracuse.com • Become one of the Downtown Committee's 17,000+ Social Media followers
Make new connections • Attend a Neighborhood Association Meeting and
get to know your Downtown peers! The following organizations meet regularly: Armory Square Association Cathedral Square Neighborhood Association Hanover Square Association Tomorrow’s Neighborhoods Today - Downtown • Attend a meeting of the Downtown Committee Board of Directors! They meet on the third Tuesday in July, September, November, January, March and May
Volunteer • The April Earth Day Clean-Up and May Downtown Living Tour are the Downtown Committee's most popular volunteer-related events
Visit Page 4 to read about these fun events!
Support the Downtown Syracuse Foundation • Sponsor a flower basket to dress Downtown's streets. If you would like to donate, call 315-422-8284 or visit http://DowntownSyracuse.com/Flowers • Show your pride for your favorite Downtown neighborhood by participating in the Partners in Planting program. Gather your colleagues, friends or family members together to plant vibrancy Visit Page 13 to learn more about these opportunities!
A video component may be accessed on the Business tab of the Downtown Committee's website. Click "Why Downtown."
Connecting Downtown Residents
Building upon the results of a resident survey commissioned in 2016, the Downtown Committee established a Facebook group designed especially for Downtown residents. The group serves as a forum for residents to communicate with one another, and share pertinent news and information that may impact their community. Members may also look forward to updates about events, and other exciting items that may be of interest to the residential community. In addition to the "Downtown Syracuse Residents" Facebook group, the Downtown Committee introduced monthly happy hours in 2017 to serve as meeting places for Downtown residents to get to know one another. Pictured to the right, dozens gather for a rooftop barbeque in September 2017 at Merchants Commons.
SURVEY SAYS...
64% 93%
of 2017 respondents to the Downtown Committee's Constituent Survey cite the weekly newsletter as their go-to resource for Downtown related news, over local newspaper, TV and website options
of 2017 respondents are comfortable recommending Downtown Syracuse to a friend
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Economic Development
The incredible amount of real estate development and investment taking place throughout Downtown Syracuse continues to attract new residents, retailers and major employers. Right now, $360 million in development activity is announced or underway throughout the central business district. The Downtown Committee's Economic Development team prioritizes buildings and sites for redevelopment and new business activity. The department collects market information and provides assistance to developers and property owners interested in redeveloping underutilized properties. The department also identifies incentives and grant opportunities to further grow the central business district.
Welcome Home, to Downtown Syracuse!
Of the $662 million that’s been invested in Downtown Syracuse since 2010, $252 million (more than one third!) is related to residential development. Right now, Downtown Syracuse boasts 3,600 residents. This represents a 77% increase in Downtown’s population since 2008.
The Empire Building (pictured left) celebrated its Grand Opening in May 2018. The Master Bedroom at 435 South Warren Street (pictured right) overlooks the County Courthouse.
New addresses to come online during the 2017-2018 fiscal year include: • 61 luxury studio, one-bedroom, two-bedroom apartments and a penthouse suite at State Tower • 51 luxury one-bedroom, two-bedroom, two two-story units, and a penthouse suite at The Empire • 16 studio and one-bedroom units at the Tallman Block • Two one-bedroom loft units at 239 East Water Street • Plus, the largest apartment in Downtown Syracuse, a 4,000 square-foot one-bedroom unit at 435 South Warren Street
Hot for Business
Since July 1, 2017, Downtown Syracuse has welcomed 17 new retail businesses including retailers, restaurants and services. On average, Downtown Syracuse sees a net increase of eight retail businesses each year.
A new "Sweet Treat" corridor has developed along Clinton Street. Glazed & Confused (left) opened in November 2017, followed by The Ice Cream Stand (right) in May 2018.
2017-2018 also saw the opening of service businesses, such as Element on Water (left) which celebrated an October 2017 opening at 206 West Water Street. Salon Amare (right), located at 451 South Warren Street, was the first new Downtown business to open in the 2018 calendar year.
The Pedestrian Experience: Walk This Way
Downtown Syracuse is the most walkable neighborhood in Syracuse. The Downtown Committee worked with the Syracuse Metropolitan Transportation Council to count pedestrian movements at key intersections in 2017. Notably, Armory Square, the Heart of Downtown and the burgeoning Convention District reported the most activity. The intersection at Harrison and South Warren Streets, adjacent to the Marriott Syracuse Downtown and the AXA Towers was the most highly-trafficked intersection by pedestrians in 2017, with more than 2,000 movements logged over a four-hour period.
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Booming Business
More than 29,000 people currently work in Downtown Syracuse. The fastest growing sectors include Technology-based industry, Engineering, Financial and Accounting, Business and Commercial Law, Employee Benefits, Advertising, Marketing and Public Relations, and Architecture.
New York Main Street Grant Catalyzes $11 Million Investment
In December 2017, the Downtown Committee of Syracuse received a $500,000 grant through the New York Main Street program to continue Downtown’s upward trajectory. The funds will support the redevelopment of properties located within the Heart of Downtown Syracuse, creating connections between existing destinations in the Convention District and Armory and Hanover Squares. This round of New York Main Street funds specifically targets the Salina and Warren Street corridors, providing grants to activate underdeveloped properties and fuel Downtown’s continued resurgence. Funds will support building renovations and façade improvements to convert remaining vacancies into shopping and dining destinations, new residential addresses and offices, ultimately increasing density and street-level activity. In March 2018, the Downtown Committee announced the awarding of funds to seven revitalization projects, which will invest more than $11 million into Downtown when complete. In total, awarded properties will feature 14 renovated groundfloor commercial spaces and at least seven new affordable residential units. The Park Brannock Building, located at 321 South Salina Street and its neighbor, 323 South Salina Street, were each awarded $37,500. The adjacent buildings will have 16 apartments between them, branded as the Whitney Lofts. Plans also call for commercial units and facade renovation.
DOWNTOWN'S DATA KEEPERS The Downtown Committee Economic Development team maintains and distributes up-to-date housing, retail, and office occupancy data. Staff members regularly respond to inquiries for Downtown market data, and create custom property packages showcasing available Downtown properties for sale or lease based on specific user criteria. Since July 1, 2017, the Economic Development team provided real estate marketing and information assistance to 121 properties, assisting Downtown properties a total of 519 times. The top requests were for:
1)
Information about financial incentives and funding opportunities
regarding commercial 2) Information real estate
3) The Wilson Building, located at 310 South Salina Street, was awarded $25,000 to go toward the build-out of ground-floor commercial space.
The grant, awarded through the New York State Department of Homes and Community Renewal, prioritizes facade, ground-floor commercial and residential improvements. The Downtown Committee is the most-awarded organization in Central New York for the New York Main Street Grant program. This represents the Downtown Committee’s sixth award through the program.
Property packages for office, retail or restaurant space
SURVEY SAYS...
Neighborhood Partnerships Build Connections Neighborhood associations provide opportunities for property owners and businesses to come together with a collective voice and vision for their neighborhoods. The Downtown Committee continues to provide marketing, communications and administrative assistance to the Armory Square Association, the Cathedral Square Neighborhood Association and the Hanover Square Association. In the 2017-2018 fiscal year, the Downtown Committee convened a group of property and business owners on the southern-most end of Downtown Syracuse, recognizing the significant investments developers have made in the Convention District. This neighborhood has seen $125 million in completed real estate and infrastructure improvement investments since 2012.
Development projects currently underway include renovations to the Addis, Whitlock and Chimes Buildings (pictured above) on South Salina Street, representing a $60 million investment.
The 2017 survey results, represented on the far left, revealed a positive uptick in the perception of Downtown's strength as a neighborhood, continuing a trend seen since 2012. The majority of respondents (showcased in shades of green) agreed with the statement, 'Downtown is fundamentally strong and not likely to decline.'
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Safety & Security The Downtown Committee Security Staff proactively addresses quality of life concerns to maintain Downtown’s status as one of the safest neighborhoods for residents, employees and visitors. A strong partnership between the Downtown Committee Security Staff and the Syracuse Police Department allows for collaboration to address public safety and quality of life concerns throughout the central business district. The Downtown Committee Security Officers act as a liaison between the business community and the Syracuse Police Department.
Where We Are & What We Do
The Downtown Committee Security & Information Center is located at 230 Harrison Street. Here, visitors will find Downtown Security Officers and Syracuse City Police Officers assigned to Downtown Syracuse. The Downtown Security & Information Center is the best source for general information and common sense safety tips, which are distributed to Downtown employers, employees and the general public. In addition, the Downtown Committee Security Staff regularly hosts Personal Safety Seminars for Downtown residents and employees to provide a rundown of common sense safety tips. In addition, the Downtown Security Officers are part of a Downtown Task Force to improve the effectiveness of social service delivery and outreach efforts.
On the Beat
Each day, Downtown Committee Security Officers patrol Downtown to check in with business and property owners. Security Officers patrol Downtown Monday through Friday, morning, afternoon and evenings. New this year, thanks to a grant from the Syracuse Industrial Development Agency, the Downtown Committee was able to add evening patrols during the week, and weekend patrols during the afternoons and evenings.
4,195 Patrol Hours This Year
The Downtown Committee Security Officers and the Syracuse Police Department have a strong relationship that dates back to 1995. The two entities collaborate to maintain Downtown’s status as one of the safest neighborhoods in the city.
(New) Eyes on the Streets
New Address: The Downtown Security & Information Center moved from The Galleries to 230 Harrison Street in May 2018.
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“Travel Smarts,” “Office Smarts,” “Car Smarts,” Street Smarts” and “Living Smart” are all available at the Downtown Security & Information Center.
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TIPS
Downtown Security & Information
423-HELP (4357)
In an emergency, call 911 www.downtownsyracuse.com
Downtown residents, employees and visitors are encouraged to call 315-423-HELP for prompt response to quality of life questions and concerns. The calls go directly to the Downtown Committee Security & Information Center. If it’s after regular business hours, calls are forwarded directly to the Syracuse Police Department Officer on duty.
The partnership with the Syracuse Police Department allows for the operation of security cameras throughout Downtown Syracuse. Thanks to a grant from the Syracuse Industrial Development Agency, new cameras were installed at seven locations in Downtown’s southernmost neighborhood. These cameras join an existing fleet of ten cameras that were installed in July 2015, and are wired into the Syracuse Police Department's existing camera network. The new camera locations were selected with areas that experience high visitor traffic in mind. The cameras serve as an additional tool to enhance the sense of safety and preserve the quality of life in Downtown Syracuse, while protecting the significant investments being made in this burgeoning neighborhood and throughout Downtown.
Environmental Operations
The Downtown Committee Environmental Maintenance crew undertakes a series of programs to ensure Downtown Syracuse is attractive, clean and accessible. Programs such as mowing, litter patrol, graffiti removal and in colder months, snow plowing assistance on the sidewalks, helps ensure Downtown residents and employees arrive safely at work, and visitors reach Downtown destinations.
Keeping Downtown Beautiful
BEAUTIFICATION THROUGH THE SEASONS Spring
"Flower Basket Installation Day" (unofficially) signifies the start of the summer season. In May 2018, 330 hanging flower baskets were installed throughout Downtown Syracuse.
In March 2018, the Downtown Committee received a $5,000 Cigarette Litter Prevention Program grant from Keep America Beautiful. Twenty powder-coated steel cigarette butt receptacles were purchased and placed at various locations throughout Downtown Syracuse. During the Downtown Committee’s Earth Day Clean-Up, cigarette butts were the most-frequently-picked-up items of litter by volunteers. The grant also enabled the Downtown Committee to distribute 600 pocket ashtrays to major employers, bars and restaurants, to introduce a marketing Now in its fourth campaign stressing that “Cigarette butts are litter, too.” In communities where the season, the Partners program has been implemented, it's reduced the amount of cigarette litter by an in Planting Program is average of 50 percent.
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An on-site analysis of South Warren, South Salina, and South Clinton streets was conducted to obtain a preliminary count of cigarette butts before the receptacles were installed. The survey counted almost 1,500 cigarette butts in the 400 block of South Salina Street alone! A follow-up count will be conducted in the summer of 2018, and O R N OT LI UF TT YO again next spring to measure the program's impact.
Help us keep Downtown Syracuse beautiful
... So Downtown Doesn't 'Go' to the Dogs
As Downtown’s people population continues to rise, many dogs also enjoy parks and sidewalks. In Spring 2018, the Downtown Committee and the City of Syracuse partnered to place 10 signs throughout Downtown Syracuse to remind dog owners to pick up after their pets. In case dog owners forget to bring a waste bag, dog waste bag dispensers are located in M. Lemp Park, on the lawn outside The MOST, and along the Creekwalk. 50/50 Program & Special Grants: The Downtown Committee and the City of Syracuse participate in an annual cost-sharing agreement for streetscape maintenance throughout the central business district. In addition to the dog waste reminder signs, the partnership supported the installation of 330 hanging flower baskets, as well as the purchase of six new large ground planters, several trash cans and equipment to hang year-round outdoor cafe lighting.
New Equipment: Meet the Water Cannon!
In May 2018, the Downtown Committee added a Water Cannon pressure washer to its fleet. This self-contained, totally portable 4,300 PSI unit is used to remove graffiti and clean sidewalks. The pressure washer can hold up to 200 gallons of water, and also features a soap dispenser attachment.
Kevin Stanard tests out the Water Cannon's strength along West Fayette Street.
The unit is also easy to transport. It fits conveniently in the bed of a pick-up truck!
a tradition for volunteers from Young Leaders United, a division of United Way. A crew of 15 rolled up their sleeves to add pops of purple throughout Hanover Square. The program, supported by the Downtown Committee and Pioneer Companies, combines employee engagement and Downtown beautification.
Fall In September 2017, the Downtown Committee introduced a new fall beautification program, featuring the planting of 200 mum plants to bring splashes of yellow and gold to Downtown to welcome the fall season. A grant from the Syracuse Parks Conservancy supported the program.
Winter The Downtown Committee Environmental Maintenance crew kept sidewalks clear throughout 62 days of snowfall from November through April this winter, assisting property owners with this responsibility. To provide a festive appearance during the holiday season, the Downtown Committee partners with the City of Syracuse to install decorations for Downtown's streets. Energy-efficient LED-lighted wreaths adorn the light poles on Montgomery, Warren, Salina and Clinton Streets. Throughout Armory Square, tree branches are wrapped with LED lights.
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Accessibility The Future of Interstate 81
As the community looks forward to a decision from the New York State Department of Transportation regarding the 1.4 mile elevated component of Interstate 81, the Downtown Committee continues to advocate for the Community Grid as the solution that will provide the greatest opportunity to support continued revitalization throughout Syracuse through: • Opportunities for increased connections between neighborhoods • Increased accessibility to area destinations • Increased tax revenue for the community • Strategic, inclusive development opportunities for the community
Parking
It’s imperative that Downtown Syracuse balances its parking supply to support expanding businesses and demographics, as new businesses and more people continue to move Downtown. The Downtown Committee maintains up-to-date parking information and ensures parking information is easily accessible. The Downtown Committee operates three parking lots: • One Herald Place, located on Herald Place, between North Clinton & North Salina Streets • The National Grid parking lot, located across from Dinosaur Bar-B-Que on North Franklin Street • And, the Syracuse Urban Partnership parking lot, located at the corner of Salina, Onondaga and Clinton Streets The Syracuse Urban Partnership acquired this parking lot in May 2018. A new development project is planned here for next year.
Download a free parking brochure from the Downtown Committee’s website, http://DowntownSyracuse.com. Brochures can also be mailed upon request.
Community leaders and neighbors submitted dozens of Letters to the Editor via Syracuse.com, advocating for the Community Grid as the best solution.
Financial Report
Budgeted Income & Expense for July 1, 2017 through June 30, 2018 Total Income:
Total Expense:
Special Assessment
$824,500
Administration
$223,603
Events
$149,800
Environmental Maintenance
$237,127
Transportation
$125,000
Marketing
$204,609
Miscellaneous
$8,500
Security
$169,638
Interest Income
$1,000
Economic Development
$122,293
Total:
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$1,108,800
Transportation
$67,930
Events
$83,600
Total:
$1,108,800
About the Downtown Committee of Syracuse, Inc.
The Downtown Committee of Syracuse, Inc. is a private, not-for-profit, professional Downtown management organization representing all property owners and tenants within the central business district. The Downtown Committee undertakes programs to improve downtown’s image, strengthen its economic base, increase its attractiveness, and assure that it’s clean, safe and accessible. Visit http://DowntownSyracuse.com for more information. OFFICERS Chairman: James V. Breuer, President, Hueber-Breuer Construction Vice Chairman: Anthony Fiorito, President, Partnership Properties Secretary: Robert Doucette, President, Armory Development & Management Treasurer: Peter Dunn, President & CEO, Central New York Community Foundation DIRECTORS Ruthnie Angrand, Director of Communications & Marketing, City of Syracuse Alberto Bianchetti, Regional Executive, Customer and Community Management - New York National Grid Joseph Bryant, Owner, JE Bryant & Associates William Fisher, Deputy County Executive, Onondaga County Jo Anne Gagliano, President, Landscape Architecture, Engineering & Environmental Services, D.P.C. Donald Lemp, Owner, M. Lemp Jewelers David Nutting, CEO & Chairman, VIP Structures Edward Riley, President, Hotel Syracuse Restoration Company Ron G. Tascarella, Vice President & Commercial Team Leader, Pathfinder Bank Gregg Tripoli, Executive Director, Onondaga Historical Association Melissa Zell, President & Chief Operating Officer, Pioneer Companies STAFF Merike L. Treier, Executive Director Charles J. McFadden, Director of Operations Laurie Reed, Marketing Director Tom Campanie, Director of Security Heather Schroeder, Economic Development Program Manager Jordan Young, Economic Development Assistant Alice Maggiore, Communications Manager Bethany Holbrook, Marketing & Events Coordinator Kristine Sherlock, Assistant to the Executive Director Gary Peak, Security Officer David Kimball, Security Officer David Kneer, Operations Staff Kevin Stanard, Operations Staff Patrick O'Connor, Operations Staff Jake Schrader, Parking Staff Zach Schrader, Parking Staff
Downtown Committee of Syracuse, Inc.
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Cover art by Robert Petrie, www.PetrieDesign.com